About
I’m Rachel Hine, a Photographer
& Creative Director
Who I am
I’m a creative chameleon, wearer of many hats, and obsessive about finding interest in “the ordinary.”
Throughout my career I’ve worked in many different roles within the media industry, covering a wide variety of subjects. I can therefore photograph and direct within many styles and for an array of industries. I’m interested in everything from bizarre history to advancements in science and technology and enjoy my job precisely because it introduces me to new ideas and fascinating people.
What I do
Driven by curiosity and empathy, I take concepts and turn them into visual communication.
You’ve got a story to tell, a client to impress, a mission to convey, a community to serve. I listen to what goals you and/or your clients have and tailor the experience to your needs. If you need quick and simple content, I can work wonders with a small footprint. Should you need something more involved — honing a creative concept, creating pitch decks, communicating effectively with your clients — I have plenty of experience working with large teams and campaigns.
Who I work with
If you’re a brand, creative agency, business, or publication, you’re in the right place.
Selected clients include: Lyft/The U.S. Census Bureau/BBC/Apple/National Library Service/AKQA
Where I work
A wanderer with a few home bases
I am currently based in Amsterdam and often travel back to Paris, France and Washington, DC. I am available for work worldwide.
Who I am
I’m a creative chameleon, wearer of many hats, and obsessive about finding interest in “the ordinary.”
Throughout my career I’ve worked in many different roles within the media industry, covering a wide variety of subjects. I can therefore photograph and direct within many styles and for an array of industries. I’m interested in everything from bizarre history to advancements in science and technology and enjoy my job precisely because it introduces me to new ideas and fascinating people.
What I do
Driven by curiosity and empathy, I take concepts and turn them into visual communication.
You’ve got a story to tell, a client to impress, a mission to convey, a community to serve. I listen to what goals you and/or your clients have and tailor the experience to your needs. If you need quick and simple content, I can work wonders with a small footprint. Should you need something more involved — honing a creative concept, creating pitch decks, communicating effectively with your clients — I have plenty of experience working with large teams and campaigns.
Who I work with
If you’re a brand, creative agency, business, or publication, you’re in the right place.
Selected clients include: Lyft/The U.S. Census Bureau/BBC/Apple/National Library Service/AKQA
Where I work
A wanderer with a few home bases
I am currently based in Amsterdam and often travel back to Paris, France and Washington, DC. I am available for work worldwide.

“Rachel is a joy to work with – she knows exactly how to put the subject at ease in front of the camera and injected so much fun and creativity into the shoot that the result smashed my expectations.”
Stephanie O, Recording Artist